With over 100 years of experience, Elder Care Alliance applies a person-centered approach and an environment that fosters independence, empowerment and engagement to provide holistic care for older adults and their loved ones.

Elder Care Alliance approached TBD* to energize their presence on social media with sincere content that resonated with the organization’s vision and values. We designed a process to collect honest thoughts and messages directly from the residents at ECA’s Mercy Community. We then created a design system to share this content on social media. We also designed templates for their weekly calendar and labels for displaying the artwork at the communities.

“[TBD*] developed a system that is useful for us, has the option to scale, and the resulting work is dynamic and vibrant.” —Erin Partridge, Elder Care Alliance